Tech Marketing Rewired

Real conversations with CMOs who move numbers.

Conversations with the CMOs, operators, and industry experts leading B2B tech marketing.

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The thinkers and operators moving B2B tech marketing forward.

Vibe Coding for the Enterprise: How AI is Rewiring the Modern Web Stack | Guy Yalif (Webflow)
Ep. 34 Mar 2026

Vibe Coding for the Enterprise: How AI is Rewiring the Modern Web Stack | Guy Yalif (Webflow)

The way we build for the web is being fundamentally rewired. We’ve moved past the era of "drag-and-drop" and into the era of "Vibe Coding...

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How AI Signals Power Smarter B2B Growth with Jay Tuel of Demandbase
Ep. 33 Mar 2026

How AI Signals Power Smarter B2B Growth with Jay Tuel of Demandbase

In this episode of Tech Marketing Rewired, host Kevin Kerner sits down with Jay Tuel, Chief Evangelist of Sales at Demandbase, to deconst...

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Rewiring the Marketing Org: Agile Pods and Workflow Orchestration with Wrike CMO Christine Royston
Ep. 32 Mar 2026

Rewiring the Marketing Org: Agile Pods and Workflow Orchestration with Wrike CMO Christine Royston

Is your marketing structure holding back your growth? In this episode of Tech Marketing Rewired, Kevin Kerner sits down with Christine Ro...

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Why AI Isn’t Killing Search (And What to Focus on Instead) with Tony Pataky (Procore)
Ep. 31 Feb 2026

Why AI Isn’t Killing Search (And What to Focus on Instead) with Tony Pataky (Procore)

Does 2026 really mark the beginning of the end for SEO, or are we missing the bigger picture on how search is evolving?In this episode, K...

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Ep. 30 Feb 2026

What Happens When You Blend AI / Automation With Thoughtful Gifting with Kris Rudeegraap of Sendoso

Email fatigue is real, ad costs are climbing, and attention is harder than ever to earn. In this episode of Tech Marketing Rewired, I sit...

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The CMO’s Guide to Rebranding: Executive Buy-In & Internal Launch w/ CMO Julie Preiss
Ep. 30 Jan 2026

The CMO’s Guide to Rebranding: Executive Buy-In & Internal Launch w/ CMO Julie Preiss

The cybersecurity market is arguably the noisest sector in tech, creating a "Sea of Sameness" where every vendor looks and sounds identic...

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Ep. 29 Jan 2026

How to Build a "Digital Workforce": Onboarding and Coaching AI Agents w/ Lauren Esposito

What if your smallest team could operate with the reach and rhythm of a 40-person org? We sit down with Lauren Esposito, CMO at Asymbl, t...

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2025 Wrap-Up & What Tech Leaders are Planning in 2026 w/ Lisa Martin
Ep. 28 Jan 2026

2025 Wrap-Up & What Tech Leaders are Planning in 2026 w/ Lisa Martin

2025 was the year AI stopped being a "lab project" and started doing real work.In this year-end wrap-up, Kevin sits down with fellow podc...

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Ep. 27 Dec 2025

Beyond Demand Gen: Why Growth Marketing is a Mindset, Not a Title | Rob Freedman

Growth marketing isn’t a buzzword here; it’s a practical operating system that replaces vanity metrics with revenue clarity. I sit d...

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Why the Future of Ad Targeting Is About Context, Not Cookies | Brendan Norman, Classify
Ep. 26 Nov 2025

Why the Future of Ad Targeting Is About Context, Not Cookies | Brendan Norman, Classify

Ads don’t need to follow people to perform. They need to understand the moment. Kevin sits down with Brendan Norman, founder of Clas...

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Ep. 25 Nov 2025

How Sarah McConnell Scales Demand Gen at Qualified (And How You Can Too)

The old launch playbook is broken, and we’re not waiting for GA to prove it. We sit down with Sarah McConnell, VP of Demand Generation at...

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Ep. 24 Oct 2025

How to Turn Marketing Chaos into a Predictable Growth Engine with Joshua Leatherman

Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the...

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How Kelly Greenwalt of Epicor Balances Today's Martech Stack with the AI Future
Ep. 23 Oct 2025

How Kelly Greenwalt of Epicor Balances Today's Martech Stack with the AI Future

In this episode, we sit down with Kelly Greenwalt, a veteran marketing operations leader who’s navigated two decades of tool explosions a...

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Ep. 22 Oct 2025

The Anti-Hype Playbook for Developer Marketing | David Macias (Ex-MongoDB)

Stop trying to impress developers with adjectives. They want truth, working demos, and clear docs. That’s the heartbeat of this conv...

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Ep. 21 Sep 2025

The Modern Playbook for Integrated Marketing, ABM & AI with Sinziana Ursu

What separates exceptional integrated marketing campaigns from forgettable ones? According to Sinziana Ursu, a leader of Integrated Marke...

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From Analytics to Marketing SVP: Saima Rashid’s Journey & Leadership Lessons
Ep. 20 Sep 2025

From Analytics to Marketing SVP: Saima Rashid’s Journey & Leadership Lessons

What does it take to build one of the strongest brands in MarTech? Saima Rashid's remarkable journey from analytics expert to marketing l...

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Ep. 19 Sep 2025

The CMO’s AI Playbook: From Complexity to Clarity with Jim Lecinski

The AI landscape has transformed so dramatically since 2021 that the original marketing playbook is already outdated. In this episode, ge...

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Ep. 18 Sep 2025

AI Personas Will Change How Teams Collaborate with Suman Kanuganti

What if your AI could think exactly like you? Not approximating your style based on internet data, but truly capturing your unique patter...

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Ep. 17 Sep 2025

How to Create Meaningful Internship Experiences with Cheryl Rodness of Quest Global

Creating meaningful internship experiences isn't just good for students—it's vital for building your company's talent pipeline. But why d...

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Using Trust, Creativity & Distribution to Win in Tech Marketing with Aditya Vempaty
Ep. 16 Aug 2025

Using Trust, Creativity & Distribution to Win in Tech Marketing with Aditya Vempaty

Ever wondered how challenger tech brands compete (or co-exist) with industry giants like Adobe and Salesforce? In this enlightening conve...

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Ep. 15 Aug 2025

Smart Strategies for Building AI Maturity with Ryan Bearden

"I'm having more fun now at work than I can ever remember." When Ryan Bearden shared this feedback from a client who had gone through his...

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Agent-to-Agent GTM: How AI Is Reshaping B2B Discovery with Santosh Sharan
Ep. 14 Jul 2025

Agent-to-Agent GTM: How AI Is Reshaping B2B Discovery with Santosh Sharan

Remember when marketing was about gut feelings and Rolodexes? Those days are long gone, replaced first by data-driven automation and now ...

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How Authenticity Is Reshaping Modern GTM with Elaine Zelby of TOFU
Ep. 13 Jul 2025

How Authenticity Is Reshaping Modern GTM with Elaine Zelby of TOFU

The traditional B2B marketing playbook is crumbling before our eyes. Forms, cold calls, and digital ads aren't delivering like they once ...

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How Bold Marketing Builds Breakout Brands with Udi Ledergor of Gong
Ep. 12 Jul 2025

How Bold Marketing Builds Breakout Brands with Udi Ledergor of Gong

What if playing it safe is actually the riskiest marketing strategy of all? That's the provocative premise at the heart of my conversatio...

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Ep. 11 Jul 2025

The Truth About Digital Ad Fraud in B2B Marketing with Dr. Augustine Fou

What if 90% of your marketing budget is being stolen right in front of your eyes? In this eye-opening conversation, Dr. Augustine Fou—MIT...

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Translating a Founder's Vision into a Scalable GTM Strategy with Kristen Brooks of Auctane
Ep. 10 Jun 2025

Translating a Founder's Vision into a Scalable GTM Strategy with Kristen Brooks of Auctane

Ever wonder why some fast-growing companies hit a ceiling? The answer often lies in the transition from founder-led storytelling to scala...

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The Rise of AI Sales Agents with Maura Rivera of Qualified
Ep. 9 Jun 2025

The Rise of AI Sales Agents with Maura Rivera of Qualified

Marketing is undergoing a revolutionary transformation, and Qualified's CMO Maura Rivera is leading the charge with their groundbreaking ...

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The Future of Growth Is Compound Marketing with Chris O’Neill of Growthloop
Ep. 8 Jun 2025

The Future of Growth Is Compound Marketing with Chris O’Neill of Growthloop

Chris O'Neill, CEO of GrowthLoop and former leader at Google and Evernote, reveals how AI is creating an entirely new marketing paradigm ...

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The Signal Through the Noise: Rethinking Marketing Measurement with Dennis Behrman, CMO - Agility Recovery
Ep. 17168679 May 2025

The Signal Through the Noise: Rethinking Marketing Measurement with Dennis Behrman, CMO - Agility Recovery

Ever find yourself staring at a mountain of marketing data and still wondering, "Where did this deal actually come from?" You're not alon...

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Why Cutting Brand Is Costing You More Than You Think with Omar Akhtar of Benchmarker
Ep. 5 Apr 2025

Why Cutting Brand Is Costing You More Than You Think with Omar Akhtar of Benchmarker

Want to know the real secret behind high-growth SaaS companies? It's not what most marketers think.When Omar Akhtar, founder of Benchmark...

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Human-First Marketing: Why It's Crushing Traditional Channels with Sendoso's Katie Penner
Ep. 4 Apr 2025

Human-First Marketing: Why It's Crushing Traditional Channels with Sendoso's Katie Penner

Watch the video version of this podcast on YouTube. Katie Penner, Head of Sender Relations at Sendoso, takes us deep into how giftin...

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High-Impact ABM Starts with Sales Thinking: Bolton Graham on Where ABM Goes Next
Ep. 4 Apr 2025

High-Impact ABM Starts with Sales Thinking: Bolton Graham on Where ABM Goes Next

View the video version of the podcast hereThe term "account-based marketing" gets thrown around so casually these days that its meaning h...

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Ep. 3 Apr 2025

Beyond Automation: What AI Agents Can Really Do for Your Marketing with Jacob Bank

Jacob Bank is transforming how marketers work with AI agents – and the results are extraordinary. As founder and CEO of Relay, Jacob brin...

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Ep. 2 Apr 2025

Navigating the New Landscape: How AI is Reshaping Organic Search Strategy with Jason White

The search landscape has dramatically transformed. With traffic plummeting by 50-90% for many brands, SEO professionals are scrambling to...

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Breaking Your Tech Stack: Scott Brinker on AI, Composability, and the Future of Marketing
Ep. 1 Mar 2025

Breaking Your Tech Stack: Scott Brinker on AI, Composability, and the Future of Marketing

Dive into the future of marketing technology with Scott Brinker, the visionary behind ChiefMarTec.com, as we explore the seismic shifts r...

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Listening is the start. Fixing your pipeline is the move.

The Strategic Gap Blueprint is a 45-minute working session that shows you exactly where your pipeline is stuck and where you're leaving efficiency on the table.