Informed by strategies built for technology's leading brands
Practical thinking for B2B tech CMOs who need to grow pipeline and run a leaner operation. Not trends. Not theory. What's actually working.
Informed by strategies built for technology's leading brands
The new CMO AI Leverage Report from Open Future Forum reveals whether your AI spend is producing real output per person or just paying fo...
Read article →AI didn't give marketers more time to be creative. It gave them more time to make slop. That's the tension at the heart of this one.I'm K...
Listen now →Plus: what 15.7M AI Mode citations reveal about getting quoted by Google, and SparkToro's new Brand Affinity
Read edition →
The new CMO AI Leverage Report from Open Future Forum reveals whether your AI spend is producing real output per person or just paying fo...
Read article →
How to decide between in-house and agency for AI marketing based on speed, ownership, and rebuild cycles, plus the hybrid model most B2B ...
Read article →
A practitioner's guide to spotting real AI adoption at a marketing agency: the questions that separate structural AI use from pitch-deck ...
Read article →AI didn't give marketers more time to be creative. It gave them more time to make slop. That's the tension at the heart of this one.I'm K...
Listen now →Everyone can buy the same AI tools now. That’s the problem and the opportunity. When technology stops being scarce, differentiation comes...
Listen now →The way we build for the web is being fundamentally rewired. We’ve moved past the era of "drag-and-drop" and into the era of "Vibe Coding...
Listen now →Plus: what 15.7M AI Mode citations reveal about getting quoted by Google, and SparkToro's new Brand Affinity
Read edition →Plus: an operator's handbook for AI visibility in B2B SaaS, and this week's martech signal roundup.
Read edition →Plus: 30 fresh B2B buyer journey stats, ranking in ChatGPT search, and 9 marketer plays worth stealing.
Read edition →Conversations with the CMOs, operators, and industry experts leading B2B tech marketing.
AI didn't give marketers more time to be creative. It gave them more time to make slop. That's the tension at the heart of this one.I'm Kevin Kerner, host of Tech Marketing Rewired from Mighty &...
The Strategic Gap Blueprint is a 45-minute working session that shows you exactly where your pipeline is stuck and where your marketing operation is leaving efficiency on the table.
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