Practical thinking for B2B tech CMOs who need to grow pipeline and run a leaner operation. Not trends. Not theory. What's actually working.
Informed by strategies built for technology's leading brands
Foundation's ClickUp study shows AI visibility scores often hide whether brands get recommended. Here's how to pick an AI visibility trac...
Read article →Mike Maziarz on building Tropo, a 5,000-file AI agent OS, aligning product and marketing with jobs-to-be-done, and why CMOs must rebuild ...
Listen now →Plus: a $2B CMO's 2.5-week agent bootcamp, and Typeface drags brand rules into Claude.
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Foundation's ClickUp study shows AI visibility scores often hide whether brands get recommended. Here's how to pick an AI visibility trac...
Read article →
Foundation Inc.'s research shows ChatGPT and Google AI Overview cite almost entirely different sources. Here's what that means for your A...
Read article →
A new 24,000-prompt study reveals what actually drives AI search visibility for SaaS, and why the old SEO playbook misfires in the answer...
Read article →Mike Maziarz on building Tropo, a 5,000-file AI agent OS, aligning product and marketing with jobs-to-be-done, and why CMOs must rebuild ...
Listen now →Most “customer feedback” is broken in a predictable way: we hear from the loudest users, the angriest reviews, and the happiest edge case...
Listen now →Brendan Farnand co-founded Knak to take the HTML out of email — so marketers can build campaigns instead of wrestling with code. He's als...
Listen now →Conversations with the CMOs, operators, and industry experts leading B2B tech marketing.
The Strategic Gap Blueprint is a 45-minute working session that shows you exactly where your pipeline is stuck and where your marketing operation is leaving efficiency on the table.