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Privacy Policy & Terms of Service

This page covers how Mighty & True collects and uses your data, and the terms that apply to your use of our website and services.

Privacy Policy ↓ Terms of Service ↓
Last updated: March 2026
Privacy Policy Terms of Service
Privacy Policy

How we handle your data.

1. What does this Privacy Policy cover?

This Privacy Policy describes how Mighty & True ("we," "us," or "our") collects, uses, and shares information about you when you visit mightyandtrue.com (the "Site") or engage with us as a client. It does not cover the data practices of third-party services we may link to.

By using the Site, you agree to the collection and use of information as described in this policy.


2. What information does Mighty & True collect?

Information you provide. We collect information you give us directly. For example, when you submit a contact form, sign up for our newsletter, apply for a job, or engage us as a client. This may include your name, email address, company name, job title, and any other details you choose to share.

Cookies and analytics. We use analytics tools (such as Google Analytics) to understand how visitors use the Site. These tools may collect information about your device, browser, IP address, pages visited, and time spent on pages. This data is aggregated and used to improve the Site. It is not used to identify you personally.

You can disable cookies in your browser settings. Note that some Site functionality may be affected if you do.

AI tools and visitor data. Mighty & True uses AI tools internally for research, writing, and operations. No visitor personally identifiable information (PII) is ever passed to an AI system. For a full description of how we use AI, see our AI Policy.


3. How does Mighty & True use and share information?

We use the information we collect to:

  • Respond to inquiries and provide services you request
  • Send our newsletter and marketing communications (only with your consent)
  • Improve the Site and our service offerings
  • Comply with legal obligations

We do not sell your personal information. We do not share it with third parties for their own marketing purposes. We may share data with trusted service providers who help us operate the Site and our business (such as email platforms and analytics tools), but only as necessary and under appropriate confidentiality terms.


4. How do we handle client-provided access?

Clients sometimes provide us with access to their marketing platforms, CRM systems, ad accounts, or analytics dashboards in order for us to perform services. We treat all such access as strictly confidential. We access only what is necessary for the scope of work. We do not retain credentials beyond the engagement without explicit permission. We do not use client systems for any purpose beyond delivering agreed services.

Client data accessed through these systems is never shared with other clients, used for training AI models, or disclosed to third parties without explicit written consent.


5. How do we protect information?

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. This includes using encrypted connections (HTTPS), access controls, and regular review of our data handling practices.

No method of transmission over the internet is 100% secure. While we take data security seriously, we cannot guarantee absolute security.


6. Data retention and deletion

We retain personal information only as long as necessary to fulfill the purposes described in this policy, or as required by law. If you would like us to delete your personal information, contact us at staybold@mightyandtrue.com and we will respond within 30 days.

If you are located in the European Union, you have the right to access, correct, port, or delete your personal data under GDPR. To exercise any of these rights, contact us at the email above.


7. How do we update this policy?

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of the page. Continued use of the Site after changes constitutes acceptance of the updated policy. We encourage you to review this page periodically.


8. Questions or concerns?

If you have questions about this Privacy Policy or how we handle your data, contact us at staybold@mightyandtrue.com.

Terms of Service

The terms that govern your use of this site.

1. Use License

Permission is granted to temporarily access the materials on mightyandtrue.com for personal, non-commercial transitory viewing only. This is the grant of a license, not a transfer of title, and under this license you may not:

  • Modify or copy the materials
  • Use the materials for any commercial purpose, or for any public display (commercial or non-commercial)
  • Attempt to decompile or reverse engineer any software contained on the Site
  • Remove any copyright or other proprietary notations from the materials
  • Transfer the materials to another person or "mirror" the materials on any other server

This license shall automatically terminate if you violate any of these restrictions and may be terminated by Mighty & True at any time. Upon terminating your viewing of these materials or upon the termination of this license, you must destroy any downloaded materials in your possession whether in electronic or printed format.


2. Disclaimer

The materials on mightyandtrue.com are provided on an "as is" basis. Mighty & True makes no warranties, expressed or implied, and hereby disclaims and negates all other warranties including, without limitation, implied warranties or conditions of merchantability, fitness for a particular purpose, or non-infringement of intellectual property or other violation of rights.

Further, Mighty & True does not warrant or make any representations concerning the accuracy, likely results, or reliability of the use of the materials on its Site or otherwise relating to such materials or on any sites linked to this Site.


3. Limitations

In no event shall Mighty & True or its suppliers be liable for any damages (including, without limitation, damages for loss of data or profit, or due to business interruption) arising out of the use or inability to use the materials on mightyandtrue.com, even if Mighty & True or a Mighty & True authorized representative has been notified orally or in writing of the possibility of such damage. Because some jurisdictions do not allow limitations on implied warranties, or limitations of liability for consequential or incidental damages, these limitations may not apply to you.


4. Accuracy of Materials

The materials appearing on mightyandtrue.com could include technical, typographical, or photographic errors. Mighty & True does not warrant that any of the materials on its Site are accurate, complete, or current. Mighty & True may make changes to the materials contained on its Site at any time without notice. Mighty & True does not, however, make any commitment to update the materials.


5. Links

Mighty & True has not reviewed all of the sites linked to its Site and is not responsible for the contents of any such linked site. The inclusion of any link does not imply endorsement by Mighty & True of the site. Use of any such linked site is at the user's own risk.


6. Modifications

Mighty & True may revise these Terms of Service for its Site at any time without notice. By using this Site you are agreeing to be bound by the then-current version of these Terms of Service.


7. Governing Law

These terms and conditions are governed by and construed in accordance with the laws of the State of Texas, and you irrevocably submit to the exclusive jurisdiction of the courts in that state or location.

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