Capabilities

Account-Based Marketing

Target your highest-value accounts with a data-driven, personalized approach that accelerates engagement and drives measurable growth. Our ABM / ABX strategies are designed to reach the decision-makers that matter most, ensuring every touchpoint aligns with your brand and fuels results that impact your bottom line.

ABM is Getting Harder—We Make It Easier to Drive Results

Reaching high-value accounts is tough. Complex buyer journeys, fierce competition, and generic marketing strategies often miss the mark. For tech brands, this means missed opportunities and lost growth.

At Mighty & True, we specialize in ABM built for tech. Our proven ABM roadmap identifies where to focus your effort for maximum impact—streamlining your resources and delivering measurable results. We connect you with the right accounts, align campaigns with your goals, and focus on personalized, high-impact strategies. From driving leads to building lasting relationships, we make ABM work exactly where it matters most.

Mighty & True ABM Assessment Framework

Build a Strong Foundation for ABM Success

Our ABM Assessment takes a simple, clear approach to help you improve your ABM strategy. In just two weeks, we’ll review your current efforts, identify areas for growth, and create a straightforward plan to reach key decision-makers and achieve better results. It’s all about giving you actionable insights quickly so you can see real progress.

See Where you Stand

We look at your current campaigns, account targeting, performance metrics, and tech tools, including workflow automation. This helps us pinpoint what’s working, what’s not, and where you can improve.

Clarify your Path to Success

We work with you to understand your goals, challenges, and current ABM setup. Together, we review your campaigns, tools, budget, and account strategy to create a custom ABM scorecard that fits your business needs..

Get a Plan that Delivers Results

We provide an ABM Scorecard with clear steps to improve your results. It includes a pilot project plan with goals, costs, and success metrics, giving you a ready-to-use strategy to boost ABM performance, engage high-value accounts, and drive measurable growth.

Our Account-Based Marketing Capabilities

The Simplest Path to Effective ABM and High-Value Engagement

Our ABM and ABX services help you connect with high-value accounts with precision, ensuring every interaction drives measurable growth. We focus on reaching the right decision-makers with a personalized, data-driven approach that makes every effort count.

With years of B2B marketing and ABM expertise, we create customized strategies that deliver results, save you time, and eliminate unnecessary hurdles.

Target Account Identification

Pinpoint and prioritize high-value accounts using advanced data insights for maximum relevance and efficiency.

Customized ABM Campaigns

Build multi-touch campaigns tailored to your target accounts, ensuring every interaction aligns with their specific needs.

Targeted Social & Digital Outreach

Reach decision-makers where they are, with precise digital and social campaigns that build trust and credibility.

Engagement Tracking and Insight

With our streamlined ABM approach, track account engagement and performance, allowing you to adapt quickly for the best results.

1:1 ABM

Create highly personalized campaigns tailored to individual high-value accounts for maximum impact and engagement.

1:Few ABM

Target small groups of accounts with similar needs, delivering tailored messaging that resonates and drives deeper connections.

Programmatic ABM

Scale your ABM efforts efficiently with data-driven, automated campaigns that reach a broader set of target accounts while maintaining relevance.

Sales Alignment

Connect sales and marketing with a unified ABM strategy that drives conversions and shortens the sales cycle.

“Account-Based Marketing (ABM) can feel complex and technical, causing businesses to miss its full potential. With the right approach, ABM drives targeted engagement, stronger connections, and measurable results.”

It’s time to simplify ABM and make it a powerful asset in your growth strategy.

ABM That Delivers Impact—Without the Hassle

Looking to drive engagement with high-value accounts, convert faster, and simplify your path to measurable growth?

Fill out the form, and we’ll show you how Mighty & True’s ABM solutions can deliver results without the usual agency hassle.