The Drag & Drop Newsletter - Edition 86

Hey, tech marketers! Welcome back to the Drag & Drop, where Mighty & True brings you quick, actionable insights to simplify your week and maximize your marketing results. Let’s dive right in!

🚀 In this week's Drag & Drop:

🧑‍💻 Build your best ABM strategy - no strings attached
💡 Fast-track ideation with Adobe's Project Concept
🧠 Creating how-to guides and SOPs
✅ Build an AI-powered B2B campaign in <2 minutes

🧑‍💻Your ABM briefings just got a whole lot easier

Getting an ABM plan rolling? Nailing the briefing phase is key! A solid strategy with sales from the start saves you from headaches down the road. That’s why we’re sharing our free ABM Briefing template – it’s like a fast pass to a smooth sales briefing! Perfect for leveling up your ABM process.

Get your ABM brief template here 🚀.

💡 Fast-track ideation with Adobe's Project Concept

ICYMI: Adobe recently rolled out Project Concept, a generative AI tool built into Creative Cloud to speed up early brainstorming for marketing and creative teams. It’s designed to help you generate and refine visuals quickly—think moodboards and idea mockups—so you can iterate faster without bogging down the creative flow 🧠.

It’s like a boost for your ideation phase, getting you from concepts to visuals more efficiently.

Cool opportunity to push creative boundaries in a faster-paced content landscape. You can find more details on Adobe’s site here.

🔩 Tools and Events

Guidde: A tool for creating and sharing how-to guides and SOPs. It’s designed to make process documentation quicker and easier, perfect for B2B marketers needing a seamless way to keep teams aligned without the usual documentation fuss 🌪️. Read more about it here.

✅ Build an AI-powered B2B campaign in <2 minutes

Developed with AI and tailored for B2B, our AI-powered campaign generator is the shortcut to your next tech marketing campaign. It offers tailored campaign content, journey insights, and messaging recommendations, all in a straightforward tool to kickstart your strategy.

Try the free AI campaign generator here.

Want more of our Drag & Drop?

Explore more insights and tools on our Drag & Drop blog—curated to make tech marketing simpler and more effective.

Know someone who’d benefit? Forward this along!

And if you’re ready to experience high-performance technology marketing without the usual complications, let’s build a plan that works for you. Set up a meeting with us—quick and easy.

Until next week, stay sharp and streamlined, friends.